194 lines
13 KiB
MySQL
194 lines
13 KiB
MySQL
|
-- avg_tag_ltv
|
||
|
|
|
||
|
|
WITH ga AS (
|
||
|
|
SELECT
|
||
|
|
id,
|
||
|
|
name,
|
||
|
|
bind_game_id
|
||
|
|
FROM public.gm_apply
|
||
|
|
WHERE bind_type = 1 AND bind_game_type = 1
|
||
|
|
),
|
||
|
|
tg AS (
|
||
|
|
SELECT
|
||
|
|
game_id,
|
||
|
|
string_agg(DISTINCT CASE WHEN tag in ('神器','复古','沉默','火龙','合击','迷失','小极品','大极品','二合一','铭文','冰雪','宠物','战神','暗黑','元素','忘忧','BUFF','天罡') THEN tag ELSE NULL END,',') AS play_tag,
|
||
|
|
string_agg(DISTINCT CASE WHEN tag in ('1.70','1.76','1.80','1.85','1.95')THEN tag ELSE NULL END, ',') AS ver_tag,
|
||
|
|
string_agg(DISTINCT CASE WHEN tag in ('经典','微变','中变','超变') THEN tag ELSE NULL END,',') AS value_tag,
|
||
|
|
string_agg(DISTINCT CASE WHEN tag in ('单职业','三职业','多职业') THEN tag ELSE NULL END,',') AS job_tag,
|
||
|
|
string_agg(DISTINCT CASE WHEN tag in ('3D','开服1年','开服2年','开服3年','开服4年') THEN tag ELSE NULL END,',') AS feature_tag
|
||
|
|
FROM public.game_tags
|
||
|
|
GROUP BY game_id
|
||
|
|
),
|
||
|
|
po AS (
|
||
|
|
SELECT
|
||
|
|
appid,
|
||
|
|
ds,
|
||
|
|
user_id,
|
||
|
|
SUM(amount) / 100 AS pay_amount
|
||
|
|
FROM public.ods_payment_order
|
||
|
|
WHERE status = 1
|
||
|
|
AND ds BETWEEN '${startdate}' AND '${bizdate}'
|
||
|
|
GROUP BY appid, ds, user_id
|
||
|
|
),
|
||
|
|
na AS (
|
||
|
|
SELECT
|
||
|
|
ds,
|
||
|
|
appid,
|
||
|
|
user_id
|
||
|
|
FROM public.ods_newly_account
|
||
|
|
WHERE 1=1
|
||
|
|
AND ds BETWEEN '${startdate}' AND '${bizdate}'
|
||
|
|
),
|
||
|
|
|
||
|
|
base_data AS (SELECT
|
||
|
|
na.ds::date AS cohort_date,
|
||
|
|
na.appid,
|
||
|
|
ga.name AS appname,
|
||
|
|
tg.play_tag,
|
||
|
|
tg.ver_tag,
|
||
|
|
tg.value_tag,
|
||
|
|
tg.job_tag,
|
||
|
|
tg.feature_tag,
|
||
|
|
na.user_id,
|
||
|
|
po.pay_amount,
|
||
|
|
po.ds::date - na.ds::date AS n_day
|
||
|
|
FROM na
|
||
|
|
INNER JOIN
|
||
|
|
ga ON na.appid = ga.id
|
||
|
|
LEFT JOIN
|
||
|
|
po ON na.appid = po.appid AND na.user_id = po.user_id AND po.ds::date BETWEEN na.ds::date AND na.ds::date + 120
|
||
|
|
LEFT JOIN
|
||
|
|
tg ON ga.bind_game_id = tg.game_id),
|
||
|
|
ltv_base AS (
|
||
|
|
SELECT
|
||
|
|
TO_CHAR(DATE_TRUNC('month', cohort_date), 'YYYY-MM') AS data_month,
|
||
|
|
appid,
|
||
|
|
play_tag,
|
||
|
|
-- appname,
|
||
|
|
UNIQ(user_id) AS new_cnt,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 0 AND n_day <= 0 THEN pay_amount ELSE NULL END) AS amount0,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 1 AND n_day <= 1 THEN pay_amount ELSE NULL END) AS amount1,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 2 AND n_day <= 2 THEN pay_amount ELSE NULL END) AS amount2,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 3 AND n_day <= 3 THEN pay_amount ELSE NULL END) AS amount3,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 4 AND n_day <= 4 THEN pay_amount ELSE NULL END) AS amount4,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 5 AND n_day <= 5 THEN pay_amount ELSE NULL END) AS amount5,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 6 AND n_day <= 6 THEN pay_amount ELSE NULL END) AS amount6,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 7 AND n_day <= 7 THEN pay_amount ELSE NULL END) AS amount7,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 8 AND n_day <= 8 THEN pay_amount ELSE NULL END) AS amount8,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 9 AND n_day <= 9 THEN pay_amount ELSE NULL END) AS amount9,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 10 AND n_day <= 10 THEN pay_amount ELSE NULL END) AS amount10,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 11 AND n_day <= 11 THEN pay_amount ELSE NULL END) AS amount11,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 12 AND n_day <= 12 THEN pay_amount ELSE NULL END) AS amount12,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 13 AND n_day <= 13 THEN pay_amount ELSE NULL END) AS amount13,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 14 AND n_day <= 14 THEN pay_amount ELSE NULL END) AS amount14,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 15 AND n_day <= 15 THEN pay_amount ELSE NULL END) AS amount15,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 16 AND n_day <= 16 THEN pay_amount ELSE NULL END) AS amount16,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 17 AND n_day <= 17 THEN pay_amount ELSE NULL END) AS amount17,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 18 AND n_day <= 18 THEN pay_amount ELSE NULL END) AS amount18,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 19 AND n_day <= 19 THEN pay_amount ELSE NULL END) AS amount19,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 20 AND n_day <= 20 THEN pay_amount ELSE NULL END) AS amount20,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 21 AND n_day <= 21 THEN pay_amount ELSE NULL END) AS amount21,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 22 AND n_day <= 22 THEN pay_amount ELSE NULL END) AS amount22,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 23 AND n_day <= 23 THEN pay_amount ELSE NULL END) AS amount23,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 24 AND n_day <= 24 THEN pay_amount ELSE NULL END) AS amount24,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 25 AND n_day <= 25 THEN pay_amount ELSE NULL END) AS amount25,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 26 AND n_day <= 26 THEN pay_amount ELSE NULL END) AS amount26,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 27 AND n_day <= 27 THEN pay_amount ELSE NULL END) AS amount27,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 28 AND n_day <= 28 THEN pay_amount ELSE NULL END) AS amount28,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 29 AND n_day <= 29 THEN pay_amount ELSE NULL END) AS amount29,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 30 AND n_day <= 30 THEN pay_amount ELSE NULL END) AS amount30,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 31 AND n_day <= 31 THEN pay_amount ELSE NULL END) AS amount31,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 45 AND n_day <= 45 THEN pay_amount ELSE NULL END) AS amount45,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 60 AND n_day <= 60 THEN pay_amount ELSE NULL END) AS amount60,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 90 AND n_day <= 90 THEN pay_amount ELSE NULL END) AS amount90,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 120 AND n_day <= 120 THEN pay_amount ELSE NULL END) AS amount120,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 0 AND n_day <= 0 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV0,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 1 AND n_day <= 1 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV1,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 2 AND n_day <= 2 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV2,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 3 AND n_day <= 3 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV3,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 4 AND n_day <= 4 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV4,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 5 AND n_day <= 5 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV5,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 6 AND n_day <= 6 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV6,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 7 AND n_day <= 7 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV7,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 8 AND n_day <= 8 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV8,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 9 AND n_day <= 9 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV9,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 10 AND n_day <= 10 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV10,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 11 AND n_day <= 11 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV11,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 12 AND n_day <= 12 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV12,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 13 AND n_day <= 13 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV13,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 14 AND n_day <= 14 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV14,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 15 AND n_day <= 15 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV15,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 16 AND n_day <= 16 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV16,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 17 AND n_day <= 17 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV17,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 18 AND n_day <= 18 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV18,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 19 AND n_day <= 19 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV19,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 20 AND n_day <= 20 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV20,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 21 AND n_day <= 21 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV21,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 22 AND n_day <= 22 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV22,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 23 AND n_day <= 23 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV23,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 24 AND n_day <= 24 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV24,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 25 AND n_day <= 25 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV25,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 26 AND n_day <= 26 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV26,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 27 AND n_day <= 27 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV27,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 28 AND n_day <= 28 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV28,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 29 AND n_day <= 29 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV29,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 30 AND n_day <= 30 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV30,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 31 AND n_day <= 31 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV31,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 45 AND n_day <= 45 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV45,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 60 AND n_day <= 60 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV60,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 90 AND n_day <= 90 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV90,
|
||
|
|
SUM(CASE WHEN CURRENT_DATE - cohort_date - 1 >= 120 AND n_day <= 120 THEN pay_amount ELSE NULL END)::numeric / UNIQ(user_id)::numeric AS LTV120
|
||
|
|
|
||
|
|
FROM base_data
|
||
|
|
WHERE play_tag IS NOT NULL
|
||
|
|
GROUP BY GROUPING SETS((data_month, appid, play_tag), (appid, play_tag)))
|
||
|
|
|
||
|
|
|
||
|
|
INSERT INTO
|
||
|
|
datasci.ads_996eco_index_ltv_m (index_type,data_month,play_tag,acc_count,ltv0,ltv1,ltv2,ltv3,ltv4,ltv5,ltv6,ltv7,ltv8,ltv9,ltv10,ltv11,ltv12,ltv13,ltv14,ltv15,ltv16,ltv17,ltv18,ltv19,ltv20,ltv21,ltv22,ltv23,ltv24,ltv25,ltv26,ltv27,ltv28,ltv29,ltv30,ltv31,ltv45,ltv60,ltv90,ltv120)
|
||
|
|
SELECT
|
||
|
|
'avg_tag_ltv' index_type,
|
||
|
|
data_month,
|
||
|
|
play_tag,
|
||
|
|
AVG(new_cnt) AS acc_count,
|
||
|
|
AVG(ltv0) AS ltv0,
|
||
|
|
AVG(ltv1) AS ltv1,
|
||
|
|
AVG(ltv2) AS ltv2,
|
||
|
|
AVG(ltv3) AS ltv3,
|
||
|
|
AVG(ltv4) AS ltv4,
|
||
|
|
AVG(ltv5) AS ltv5,
|
||
|
|
AVG(ltv6) AS ltv6,
|
||
|
|
AVG(ltv7) AS ltv7,
|
||
|
|
AVG(ltv8) AS ltv8,
|
||
|
|
AVG(ltv9) AS ltv9,
|
||
|
|
AVG(ltv10) AS ltv10,
|
||
|
|
AVG(ltv11) AS ltv11,
|
||
|
|
AVG(ltv12) AS ltv12,
|
||
|
|
AVG(ltv13) AS ltv13,
|
||
|
|
AVG(ltv14) AS ltv14,
|
||
|
|
AVG(ltv15) AS ltv15,
|
||
|
|
AVG(ltv16) AS ltv16,
|
||
|
|
AVG(ltv17) AS ltv17,
|
||
|
|
AVG(ltv18) AS ltv18,
|
||
|
|
AVG(ltv19) AS ltv19,
|
||
|
|
AVG(ltv20) AS ltv20,
|
||
|
|
AVG(ltv21) AS ltv21,
|
||
|
|
AVG(ltv22) AS ltv22,
|
||
|
|
AVG(ltv23) AS ltv23,
|
||
|
|
AVG(ltv24) AS ltv24,
|
||
|
|
AVG(ltv25) AS ltv25,
|
||
|
|
AVG(ltv26) AS ltv26,
|
||
|
|
AVG(ltv27) AS ltv27,
|
||
|
|
AVG(ltv28) AS ltv28,
|
||
|
|
AVG(ltv29) AS ltv29,
|
||
|
|
AVG(ltv30) AS ltv30,
|
||
|
|
AVG(ltv31) AS ltv31,
|
||
|
|
AVG(ltv45) AS ltv45,
|
||
|
|
AVG(ltv60) AS ltv60,
|
||
|
|
AVG(ltv90) AS ltv90,
|
||
|
|
AVG(ltv120) AS ltv120
|
||
|
|
FROM ltv_base
|
||
|
|
WHERE new_cnt > 100
|
||
|
|
GROUP BY 1, 2, 3;
|
||
|
|
|